The Best Wisconsin Wedding Dress Shops Throughout the State

A Wedding Planner’s List of Bridal Shops that are Trusted and on Trend

Planning a wedding is an exciting and joyous time in a person's life, and finding the perfect wedding dress is often at the top of every bride-to-be's checklist. In Wisconsin, there is a thriving community of local wedding dress shops run by talented stylists and bridal boutique owners, dedicated to helping brides find their dream dress. From Milwaukee to Madison, Green Bay to Reedsburg, these bridal shops offer a wide selection of bridal gowns, bridesmaid dresses, and accessories to ensure every bride feels beautiful on her big day. Here’s a list of the best in each region of the state:

Milwaukee

Strike Bridal Bar: Strike Bridal Bar offers a fun, modern, and chic approach to wedding dress shopping. With their curated collection of stylish gowns, this boutique is perfect for fashion-forward brides who want to make a statement on their wedding day.

Vow’d: Vow’d is one of the most beautiful bridal shops you’ll ever see. And they have a swath of amazing dresses and glowing reviews. For an experience that isn’t too “stuffy” but has stunning dress options, Vow’d is a great bet.
White Dress Off the Rack: As of now, this bridal shop has a perfect 5 stars with 149 reviews (no small feat!). The super charming downtown shop has a large selection and impeccable service. (Did we mention the amazing reviews?)
White Dress Bridal Boutique: White Dress Bridal is just down the stress from White Dress Off the Rack but has a much different feel. This appointment-only shop has a gigantic selection of very upscale dresses. It might be worth booking an appointment here with a follow-up at White Dress Off the Rack for a fun downtown dress-shopping day.

Madison

Marah’s Bridal: This boutique sits just outside of Madison, in Mount Horeb, but is worth the short drive. Marah’s offers an on-trend, curated collection of bridal gowns at a range of price points. Their chic aesthetic and gorgeous offerings make them a great choice for a stylish and enjoyable wedding dress shopping experience.
Vera's Bridal: Known for their exceptional service and attention to detail, Vera's Bridal offers a wide range of wedding gowns from renowned designers. Their expert stylists provide personalized consultations, ensuring each bride finds her perfect dress within their price points.

Other Southern Wisconsin Shops

Brandi's Bridal Galleria: With their extensive collection and positive reviews, it’s clear that Brandi's Bridal Galleria ensures a memorable dress shopping experience for every bride. They also provide options for tuxedos and mother-of-the-bride dresses, making it a one-stop shop for all wedding attire needs.
Bon Bon Belle Boutique: Bon Bon Belle Boutique in Burlington is a must-visit destination for brides seeking a trendy and fashionable wedding gown. They offer a hand-picked selection of gowns from leading designers, ensuring that every bride looks and feels incredible on her wedding day.
Brides N' Belles: This family-owned bridal shop in Reedsburg is the most northern shop in this category, but they have a long heritage. They’ve been serving the community for over three decades, providing a wide range of bridal gowns and accessories. Brides N' Belles prides itself on its warm and inviting atmosphere, where brides can find their dream dress while receiving personalized attention from experienced stylists.

Green Bay & Northeastern Wisconsin

Cherish Bridals: Cherish Bridals is a bridal sample boutique, meaning it’s a great place to get a gorgeous gown for less. And with their friendly and knowledgeable staff, Cherish Bridals ensures a personalized experience for every bride, making them feel special and well-cared for on their special day.
Tie the Knot: Tie the Knot is dedicated to providing an upscale and fashion-forward dress shopping experience. Their collection of bridal gowns showcases the latest trends, featuring intricate details, unique silhouettes, and luxurious fabrics.
Elaine's Wedding and Event Center: Elaine's not only offers an impressive selection of bridal gowns but also provides wedding planning services, rentals, and a range of accessories to complete the wedding day look. With their knowledgeable staff and commitment to excellence, Elaine's Wedding and Event Center ensures that brides have everything they need for a seamless and stress-free wedding planning journey.
Ivory Rose Bridal: Ivory Rose Bridal in Appleton offers a diverse range of wedding gowns from renowned designers. With their passion for staying on top of the latest trends, Ivory Rose Bridal ensures that brides have access to the most stylish and fashion-forward options.

Central Wisconsin

Caroline's Bridal Boutique: Nestled in the picturesque town of Stevens Point, Caroline's Bridal Boutique offers a charming and inviting atmosphere for brides-to-be. Known for their carefully curated selection of bridal gowns, Caroline's Bridal Boutique caters to a variety of styles, from classic and romantic to bohemian and modern.
Victorian Bridal: Victorian Bridal is located in Waupaca and has a great range of dresses, from timeless to trendy. They’ve been serving the area for 30 years and have a slew of great reviews. Just be aware that (like most bridal shops) appointments are required.

These bridal shops, located throughout Wisconsin, offer diverse styles and personalized experiences to help brides find their perfect wedding dress. Whether you're in Milwaukee, Madison, Green Bay, Central Wisconsin, or anywhere in the Midwest, these local sellers are dedicated to providing an exceptional dress shopping experience and helping you find the perfect dress for your special day.

*All images are the property of the respective boutiques and do not belong to us. Be sure to check out the boutiques for more info!